On Demand Webinar: Designing With Climate in Mind – From Neutral Toward Negative

Reducing carbon emissions will be a hotly debated topic in 2021, with the COP26 climate talks on horizon and calls for a green recovery. At Interface, we have been putting tackling embodied carbon emissions at the heart of our Climate Take Back™ mission.

In our on demand webinar, Jon Khoo, Head of Sustainability (EAAA), shares our journey to reimagine our flooring products – that has taken us from neutral toward negative.

In recent years, we have been offering carbon neutral products across our portfolio. However, with our sights set on becoming a carbon negative enterprise by 2040, we have been exploring creating products that help our customers meet their carbon neutrality goals by being restorative. In this recording, we will share our latest milestone.

Q&A from the Webinar

Why was it important for Interface to explore carbon negative products? Why not settle at neutral?

At Interface, we have been focused on reversing global warming since we launched our Climate Take Back mission in 2016. As a manufacturer, we wanted to create products that would help reverse global warming. This has led us to our latest milestone carpet tiles that are carbon negative (cradle to gate), demonstrating that it is possible to store carbon and keeping it out of the atmosphere, whilst helping to restore the health of the planet. Whereas creating carbon neutral products is about doing less bad, this was to show that carbon negative products could do some good.

Do Interface customers want carbon neutral and carbon negative products?

The built environment is increasingly aware that it is responsible for nearly 40% of global carbon emissions (Architecture 2030). As a result, slowly but surely, there has been a trend for our design customers to put low carbon products into their specifications and companies to factor carbon emissions into their procurement decisions. Both carbon neutral and carbon negative products are crucial stepping stones to lower the carbon footprint of our industry.

There is also a LEED pilot credit for Procurement of Low Carbon Construction Materials, which underscores the importance of lowering carbon emissions within in the built environment and will drive additional demand for low-carbon products.

How are the carbon negative aspects proven?

Our new carbon negative products have been third party verified as carbon negative (cradle to gate) by reference to a life cycle assessment and we can provide a record of this in our products Environmental Product Declarations.

Recycled or recyclable? Which is the more important and how do your new backings and products fare?

Both are important, however recyclable is a promise, whilst whether a material is recycled is a fact. At Interface, we believe in starting with the best materials, with our carbon negative ranges of Embodied Beauty on CQuestTMBioX, that means starting with over 90% recycled/biobased materials and ensuring that it is 100% recyclable.

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